A live product with a working landing page and a clear one-line tagline.
The submission form asks for
NameURLTaglineDescriptionLogoCategoryEmail
The Launch OS autofill extension fills these from your product profile.
How to get approved on Awesome Indie.
Free route: Free queue
The link is dofollow. Use your brand name as the listing title so the anchor text stays natural.
Reuse one consistent profile: same name, tagline, logo and description everywhere. Consistency helps both reviewers and search engines connect the listings.
Record the live URL once you are approved and check the link is still there after 30 days. Some directories quietly remove or nofollow links.